L.N. Williams — Writer, Designer, Cartoonist, Printmaker, based in San Diego, CA
Mary's Tack and Feed
marystack.com/blogIn early 2017 I was approached by one of the largest and well known independent equestrian supply stores in Southern California to work with them on their Social Media. I would create social media calendars, do product photography, and work on Mary’s original Blog/Article content to share with the wider Mary’s community. Their Instagram and Facebook follower numbers exploded as they began engaging with customers online.ou
I also managed, edited, and uploaded Mary’s video content to their YouTube.
These are PDF prints of the articles which can be read on their website. Link above.
Check out their Instagram account @Marystackshop
Date2017-2019 RoleSocial Media SpecialistMary’s Tack and Feed on Instagram
Instagram Post for Mary's - High End Clothing Merchandising
All About Horse Boots
Mary's IG - High End Clothing Merchandising
Attending an Annual Meeting and What to Bring!
I was able to get playful and seasonal with posts
Chickens, Chicks, and Flock Health
It was important to take lifestyle merchandise out of the store
Flyspray Showdown
Brainstorming seasonal copy and photos was always a favorite of mine
Foal Nutrition – Weaning to Adulthood
Getting playful with seasonal merchandise
Gear Up for Fly Season
Always on site for sponsored events
How to Throw a Kentucky Derby Party
It was important to take lifestyle merchandise out of the store for photoshoots
Let’s Talk About Horse Conditioners
Worked with inhouse buyers to push seasonal products
Making S.M.A.R.T Goals
Mare and Foal Nutrition
Maximizing Limited Saddle Time
New Horse Essentials
Reducing Your Horse’s Colic Risk
Summer Sun Safety
Supporting Your Horse’s Gut Health
Trailer Safety Tips
Windmill Ranch